In this project, I merged the Fanta brand with Huemint, a colour generation platform, to create a series of unique and visually captivating Fanta designs. Using the colours generated by Huemint, I crafted a range of bold, unconventional flavours designed to intrigue and attract consumers. By blending the distinctive design elements of both brands, I created a collaboration that infuses Fanta’s iconic branding with a dynamic splash of colour and artistic flair, representing the colour aspect of the design.
Additionally, I reimagined the current logos to seamlessly integrate both brand identities, resulting in a cohesive and striking visual fusion. The ingredient information was played with to reflect the colour codes and values.
