For my creative project, I chose to reimagine the classic nursery rhyme "Old Mother Hubbard" with full artistic freedom. My concept centers around the character of Old Mother Hubbard's dog, who enjoys drinking, writing, and dancing. This inspired me to create a unique dog-friendly pub, where canine patrons are welcome to bring their owners along. The establishment serves traditional pub snacks tailored specifically for dogs, complemented by a range of beers and canned beverages designed for their enjoyment.
The branding for this concept includes a logo that reflects the tough, spirited atmosphere of a pub designed for dogs. This theme extends to the snacks, drinks, and overall aesthetic of the pub. The visual elements incorporate patterns inspired by spilled drinks, while the color palette draws from the hues of dog fur and the textures of popular canine treats, further reinforcing the playful yet rugged identity of the pub.
